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One of the best ways to start your home search is to take a moment to identify what is important to you. When most people start this process, they think of the number of bedrooms or bathrooms or have a specific area or neighborhood in mind. All of these factors are necessary to discuss. We suggest you write them all down (or type them out) in a column, because they are just a starting point. However, the next – and very important step – is to identify the “why” behind each of these features.

For example, someone may write down that they want a four bedroom house. The why, or reason, is that they want 3 bedrooms and a room for a home office. These reasons, the whys, are called the “benefits.” Discussing benefits is crucial because it helps us ensure you don’t miss out on a home that meets your needs. In this example, the family would be searching for a four bedroom house. So, they could possibly miss out on a perfect three bedroom home that has another room (not a bedroom), which would be ideal for a home office.

Buyers will often find that taking the time to investigate the why (or the benefits) they are looking for in each feature will start to uncover what they really want in a home. This exercise is called “features versus benefits” and you can use this template to get started. Below are some questions you can use to get started.

  • What is your favorite room in a home? Why?
  • How large and what style of a home do you have in mind? Why?
  • What are the three things you can’t live without? Why?
  • What hobbies and leisure activities should you consider?
  • Do you have any special furniture you would like to accommodate?
  • How do you feel about doing decorating or repairs on a home?
  • How do you feel about buying a brand new home?

If there are multiple decision makers, be sure to list out your desired features and circle your top 3 separately before sharing the list with each other and your agent.

The biggest tip to remember is that buying a home takes time. When you work with a Ruhl&Ruhl Realtor, he or she will guide you through this process to make sure that you don’t miss out on anything, and that you find the ideal home without paying too much.

Buying a home

Disclaimer: All information deemed reliable but not guaranteed. All properties are subject to prior sale, change or withdrawal. Neither listing broker(s) or information provider(s) shall be responsible for any typographical errors, misinformation, misprints and shall be held totally harmless. Listing(s) information is provided for consumers personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Information on this site was last updated 04/16/2026. The listing information on this page last changed on 04/16/2026. The data relating to real estate for sale on this website comes in part from the Internet Data Exchange program of Delta Media Group MLS (last updated Thu 04/16/2026 3:38:41 PM EST) or MRED MLS (last updated Thu 04/16/2026 2:55:35 PM EST) or SCWMLS (last updated Thu 04/16/2026 3:25:24 PM EST) or Rockford Board of Realtors (NWIAR) (last updated Thu 04/16/2026 2:08:36 PM EST) or Cedar Rapids MLS (last updated Thu 04/16/2026 3:26:52 PM EST) or NEIRBR MLS (last updated Thu 04/16/2026 2:48:52 PM EST) or ICAAR MLS (last updated Thu 04/16/2026 3:19:59 PM EST) or ECIMLS (last updated Thu 04/16/2026 2:56:35 PM EST) or RMLSA (last updated Thu 04/16/2026 2:51:28 PM EST) or Muscatine MLS (last updated Thu 04/16/2026 2:45:53 PM EST) or No Coast MLS (last updated Thu 04/16/2026 3:26:55 PM EST). Real estate listings held by brokerage firms other than Ruhl & Ruhl Realtors may be marked with the Internet Data Exchange logo and detailed information about those properties will include the name of the listing broker(s) when required by the MLS. All rights reserved.
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